In recent years, the Internet has quietly changed the "tunefulness" of China's medical services. To be precise, from the technology providers to the medical service providers, the degree of application and openness to the Internet seems to have far exceeded their own expectations. As a representative of telemedicine mobile medical start, has experienced rapid growth from the bud, and to the expansion phase, and industry players have also gone from testing the water, confused eyes to gradually clear the process. According to data from the Prospective Industry Research Institute, telemedicine mainly includes remote patient monitoring, video conferencing, online consultation, personal medical care devices, wireless access to electronic cases and prescriptions. It is estimated that by 2023, the market size of domestic telemedicine will exceed 23 billion yuan. The CEO of Xinyi International has experienced tremendous development opportunities while maintaining rationality and calmness. "Telemedicine ultimately promotes grading diagnosis and treatment, and there are still many difficulties to be solved in the actual landing, such as clear policy and regulations, payment or marketization of public hospital management." In the recent health exchange with billions of euros Say. What changes have the heart doctors experienced from the earliest in-hospital PACS service providers to the current Internet medical solutions? What business model is built in the Internet medical field? What is the business logic in the process of using telemedicine to classify medical treatment? Surrounding the city in rural areas, using telemedicine platform to solve the "mismatch" between doctors and patients First look at a set of data: From the beginning of 2017 to July this year, the total number of data on the remote consultation platform of Xinyi International has “running†270,000 cases, of which 19,000 are critically ill patients; covering more than 5,700 in 31 provinces and cities. Hospitals; 168 medical association projects under construction and operation; more than 180,000 doctors at the grassroots level; and 180,000 remote diagnosis cases. It is worth noting that among the more than 5,700 hospitals covered by the medical doctors, only 50 are national top three hospitals, and the remaining 70% are secondary hospitals. This also proves that the more and more emphasized positioning: the Internet medical solution service provider based on physical medical care that surrounds the urban route. "These county hospitals and prefecture-level hospitals play a leading role. On the upper side, they are connected to higher-level hospitals; on the other hand, they are to undertake lower-level hospitals. After they are evaluated and screened, patients who can be left are left to lower-level hospitals. If you can't solve it, you have to 'push it up' to the higher level hospital." At the earliest, Wang Xingwei, the chairman of Yuehe Medical Association, started from the hospital PACS products. In 2011, when the medical information market was quickly divided by several traditional HIT companies, the heart of the medical industry was the “road†of “urban encircling the cityâ€. Wang Xingwei and Yan Congfu first won the PACS system construction rights of 36 county-level hospitals in Qinghai and started the construction of telemedicine platform. It is also based on these foundations of the early years, so that the later "transformation" of the medical doctors has accumulated. The core value of remote consultation and the value of core services determine the business model of Xinyi International. From the perspective of the core existence value, the more important it is that China is “difficult to see a doctor and expensive to see a doctor†is the “mismatchâ€. This includes “mismatches†between hospitals and doctors, and “mismatches†between doctors and patients. "Why does China cause a difficult medical situation and expensive medical treatment? In fact, it is difficult for us to see a doctor. It is difficult for a patient to see a symptomatic doctor and a patient to go to a good hospital. It is expensive to see a doctor. Actually, it refers to the potential behind it. The cost of time and the cost of invalidation of repeated visits are high," he said. From the perspective of core service value, China's total quality medical resources are relatively insufficient, uneven distribution, and the medical service pattern needs to be optimized. Promoting the construction of medical associations based on graded diagnosis and treatment is an effective means to alleviate and even solve the above problems, and the telemedicine platform has become Let the patients at the grassroots find the most accurate "accelerator" for medical treatment and medical treatment. In solving the problem of “mismatchâ€, Xinyi International has established a telemedicine platform connecting the upper and lower hospitals to carry out remote business operations and specialist medical joint services, and has tried to build a telemedicine network nationwide. The low-performance "silent cost" is saved. In addition, Xinyi International is based on the interconnection of informational underlying data and extends to the “Resources + Operations + Discipline†module. In terms of resources, Xinyi International has built a Yanchuan County Health Planning Bureau and a county medical institution as the center, and connected the Beishangguang National Hospital to the provincial hospital of Shaanxi Province and the Yan'an Municipal Hospital, covering Yanchuan County 13 The township health center and the Liangjiahe village clinic have a six-level medical association grading diagnosis and treatment network, and provide upstream and downstream resources for more than 5,700 partners. In terms of operations, the medical service of Xinyi International covers services such as medical network planning, demand matching, process management, and self-operating system establishment. In terms of disciplines, Xinyi International has carried out joint services such as respiratory, tumor, neurosurgery, rehabilitation, vascular surgery, cardio-cerebral vascular, hepatobiliary surgery and other brand disciplines, and practiced 27 specialist medical associations across the country. "To put it bluntly, it is to let the right doctor see the right patient." At a time when the global technological revolution has once again washed the medical world and Internet medicine has entered a new stage of development, he believes that artificial intelligence and big data are two essential elements in achieving this goal. From artificial to semi-intelligent, use AI and big data to add value to remote consultations Behind the "business's demand logic" is the 'technical logic'. But this model must be 'run' to a certain extent in order to make it semi-intelligent from the original purely artificial service model, which is where we need to accumulate. "The more you say." At the same time, this is also a non-negligible part of the ecosystem that Xinmao International needs to focus on to build a telemedicine platform solution. Nowadays, fewer and fewer people are mentioning “subversion of medical careâ€. On the contrary, more people are beginning to say “reconstructionâ€. é‚° From the more you agree. He also mentioned that to achieve "reconstruction," the first means can be through artificial intelligence technology. In the patient's initial inquiry session, based on the patient's symptoms, artificial intelligence will continuously integrate this information, then perform big data analysis in the background, and then give intelligent medical advice and recommendations. "The more you say." The second step is the application of big data. "Through the remote consultation business, we have accumulated a part of the data. Although the amount of data is not so large, because the platform is critically ill and the patient has a wide range of diseases, the data quality is relatively high and the data set is relatively complete." Said, "And the data ultimately serves medical behavior and medical services." On the data landing, the medical doctors mainly cut into three aspects: 1. Cooperate with academic leaders. Around the way of medical education and research, the medical science of the heart is used in scientific research, medical teaching, etc.; 2. Cooperate with industry partners, including medical insurance fees and claims through insurance. Among them, the patient's disease management and data management are completed by the medical doctors and medical institutions; 3. Provide “value-added servicesâ€. For example, if you encounter an unresolved problem when visiting A hospital, you can confirm whether B, C, and D hospitals can provide help and “transfer†at the 5,700 outlets of the service, and synchronize patient health in real time. data. And these big value assets based on the physical hospital-based Internet medical platform, medical big data , will also become income by providing medical big data analysis and application services to eco-investors such as medical institutions, pharmaceutical companies, insurance companies and governments. Heart Medicine International's largest profit model. From the end, “the portrayal†of the blueprint for Internet medical solution providers: software platformization, service intelligence, and business integration. Around these three gradients, the hospital's private cloud platform and open cloud platform based on massive data are finally formed, which is the “Wanyuan Internetâ€, ensuring that the future open platform can support all medical services. handhold fan, mini fan, Flashing Fan Guangdong Isafenest Co.,Ltd. , https://www.isfenest.com